The question “ IS SEO DEAD? ”  has become increasingly common as AI-powered search engines, chatbots, and generative platforms reshape how people find information online. With instant answers from AI tools and changing search result formats, many businesses wonder whether traditional SEO still matters. The truth is simple: SEO is not dead—it has evolved.  At ThatWare LLP, we view SEO as a living, adaptive discipline that continues to drive visibility, trust, and long-term gro