How One Brand Transformed Its Online Visibility by Partnering with the Top AEO Company
- Thatware LLP
- May 6
- 3 min read
A year ago, our marketing team faced a frustrating truth: our website traffic was flat, our search rankings were slipping, and despite publishing regular content, we were becoming invisible in a digital space that was rapidly evolving.
We had done everything by the SEO book—but the book had changed.
That’s when we stumbled upon the concept of Answer Engine Optimization (AEO)—and it completely shifted our perspective on search visibility. But understanding AEO was one thing. Implementing it correctly was another. We needed expert guidance. That’s how we discovered ThatWare LLP, now our trusted AEO services firm—and the turning point in our digital strategy.

Understanding the AEO Shift
AEO, or Answer Engine Optimization, is designed for today’s AI-driven search engines—like Google’s SGE (Search Generative Experience), ChatGPT, Bing AI, and voice assistants.
Instead of delivering ten blue links, these platforms generate direct answers. If your content doesn’t speak the language of AI, it gets left behind.
We realized we needed to do more than just rank. We needed to be the answer. And to do that, we needed to work with the best AEO services agency—not a generic SEO provider dabbling in trends, but real specialists.
Our First Meeting with ThatWare LLP
From our first call, it was clear ThatWare wasn’t your average digital agency. They didn’t pitch cookie-cutter solutions or overwhelm us with buzzwords. Instead, they asked the right questions:
Is your brand recognized as an entity online?
Are your answers structured for AI to understand?
Are you optimized for voice and conversational search?
It was like speaking to a team from the future—but one that spoke our language.
ThatWare LLP offered a clear roadmap, custom-tailored to our industry, target audience, and digital maturity. We signed on that week.
Why ThatWare LLP Is the Top AEO Company
In just a few months, the transformation began.
Our content was restructured with schema, FAQs, and intent-based formatting. ThatWare built out our digital entity profile, linked relevant data points, and rewrote our cornerstone pages with semantic optimization. Slowly but surely, our brand began showing up—not just in search—but in answers.
What set ThatWare LLP apart?
Specialized AEO Expertise
They live and breathe answer engine optimization. This isn’t a side offering—it’s their core focus.
AI-First Optimization
From knowledge graphs to NLP-driven content, they ensure your site is understood by machines as well as humans.
Measurable Impact
We began appearing in AI-generated answers, voice search results, and Google's generative snapshots—all tracked with insightful reporting.
ThatWare isn’t just the best AEO services agency we found—they’ve become strategic partners who truly understand where search is heading.
Results That Speak for Themselves
Six months after working with ThatWare:
Our organic impressions rose by 67%
Featured snippet placements doubled
We saw a 42% increase in high-intent traffic
Our brand was cited by AI-powered tools like Bing Copilot and Google SGE
We were no longer just ranking. We were becoming the answer.
Final Thoughts
If your business is struggling to be seen in today’s AI-driven digital world, you’re not alone. But you don’t have to stay invisible.
Working with a specialized AEO services firm like ThatWare LLP made all the difference for us. They’re not only the top AEO company in terms of expertise and execution, but they’re also future-focused collaborators who truly care about your growth.
So if you’re searching for the best AEO services agency to guide your brand through the next era of search—look no further than ThatWare LLP.
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