Every few years, a bold question resurfaces across marketing forums, social media, and boardroom discussions: IS SEO DEAD? With rapid advancements in artificial intelligence, voice search, generative engines, and platforms like ChatGPT reshaping how people find information, the doubt feels louder than ever. However, the truth is far from the headlines. SEO is not dead—it has evolved, matured, and become more intelligent. At ThatWare LLP , we view this question not as a threa