The question “ IS SEO DEAD? ” has echoed across the digital marketing world louder than ever before. With AI-powered search engines, ChatGPT-style answers, voice assistants, and generative results dominating SERPs, many businesses believe traditional SEO has lost its relevance. But the reality is far more nuanced—and far more optimistic. At ThatWare , we view this debate through a future-first lens. SEO is not dead. SEO is evolving. Why People Think SEO Is Dead The belief th